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Nazir’s Fine Jewelry is a North Shore institution and family business started by Nazir and Patricia Shamsuddin in 1984, at the Northshore Mall. In 1990, they opened a second location in Hamilton at The Plaza, now known as The Shoppes at Hamilton Crossing. Flash forward to 2019, and they’re located in the most charming old store from the late 1600’s, The Hobbs House, in Wenham.

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I visited Nazir’s recently to meet Emily Mehta, the daughter of Nazir and Patricia, who now works at the store with her dad. She gave me a tour of the store (complete with a fireplace in every room!) and the jewelry, watches and other gorgeous gifts they stock.

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The story of how Emily joined the family business is an inspiring one…she’s a mom to 3 kids–a 5 year old daughter and twin 2 year olds (a boy and a girl). She started her career in financial services, but after the birth of her first daughter found her way to retail. Then when her daughter was 2 she decided to go back to school in NYC to study diamonds and she became a Certified GIA Diamond Graduate.

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Armed with this new knowledge, she dove headfirst into the family business at Nazir’s and brought with her a fresh perspective. She even designs some of their current jewelry pieces herself!

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Having grown up at the store with her parents, she knows many of the customers from when she would help out as a kid. Though these days she’s often working with the next generation from these families.

She says, “I am so happy to come to work and be part of special moments in a client’s life; from engagements to marriages to babies to promotions and retirements, I feel lucky to be privy to such intimate moments.” Adding, ”It is so rewarding working with multiple generations of a family during these monumental occasions.”

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She also told me that in addition to extensive knowledge of diamonds and precious stones, a jeweler must also be a skilled secret keeper. An aspect of the job I never considered, but love! Imagine being the first person to know when someone is thinking of proposing? Or helping pick out a push present for a deserving new mom?

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In addition to their stunning diamonds, you can find a wide selection of colored stones, pearls, and stylish pieces in pewter, silver, gold and platinum at every price point. Nazir’s is also well known for their custom jewelry and can create any piece you can imagine!

They source and manufacture their fine jewelry so you can trust that each piece contains the highest quality materials and will maintain its integrity for years to come. Already have a cherished piece that needs fixing? Emily and her dad can also make repairs and replace watch batteries, along with fully servicing clocks and doing appraisals. Check out their full list of services here.

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While walking around Nazir’s I spotted about 10 things for my holiday wish list. There’s truly something to be said for seeing jewelry in person and being able to try it on. Even if you aren’t looking for yourself, it’s easier to feel confident selecting a gift for someone you love with the help of a specialist like Emily. So when you’re ready to start your holiday shopping, head to their charming location in Monument Square at 135 Main Street, in Wenham.

This post was sponsored by Nazir’s Fine Jewelry but the opinions present are my own.

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